Joanna Frudd

User experience consultant

Jo has been working in design and technology for over 8 years. Her experience spans websites, web based examination and financial systems, intranets and mobile learning applications.

She joined Flow after working as a interaction designer and information architect for Cambridge Assessment, Cambridge University's assessment agency. Jo's other roles have included heading up the design team at Worldpay and promoting a user centred approach to educational technology at Tribal.

Jo holds a BA in Animation and Graphic Design from the Norwich School of Art.